• Full Time
  • Hilversum

For Spinnin’ Records, we are looking for a Digital Strategist to join their team in Hilversum. As a digital strategist, you will be working directly with the Marketing and Product teams to shape, nurture and execute strategies aimed at growing Spinnin’ Records and artist audience on digital platforms such as – Spotify, YouTube and TikTok.

They specialize in electronic music and manage the largest online dance community in the world with more than 12 million followers on social media. In addition, they have their own Youtube channel with Spinnin’ tv, counting more than 29 million subscribers and over 18 billion views. They are a fast-growing, international company and offer you a unique opportunity to be a part of their journey and join their team in the Netherlands.

Are you a strategic and creative thinker? Do you have a strong passion for emerging artists, and are you up-to-date with current pop culture? Continue reading!

About the role:

  • Work closely with the Head of Digital to proactively create and implement robust content and audience strategies
  • Work closely with the Head of Digital to conceptualise and execute creative and strategic campaigns aimed at strengthening the positioning of Spinnin’ Record’s catalog within DSPs such as Spotify, Apple Music, Amazon Music, YouTube, Soundcloud and many more
  • Create, pitch, implement and manage innovative marketing and content opportunities with DSPs
  • Work closely with Marketing and Product teams to create dynamic, long-term artist strategies aimed at audience development and community engagement
  • Analyse audience and streaming data to inform the creation and development of strategic artist and content campaigns
  • Collaborate closely with internal teams: creator managers, design team, video team, social team, product team
  • Actively seek our information on evolving digital/tech trends, crossover areas with other industries in the digital space (ie. gaming, fitness, Web3) and platforms & offerings, alongside the Head of Digital:
    Connect with relevant stakeholders in these areas and build new relationships;
    Tailor information to formulate relevant and exciting new opportunities for label
    and artist roster
  • Be knowledgeable of paid marketing tools & strategies (Facebook Business Suite, TikTok
    Marketplace, Twitter Ads, YouTube Advertising/Google Ads).

About you:

  • Bachelor’s degree or equivalent; with 3-6 years of post-qualification working experience. At least one-year previous experience in a similar role at a social publisher or influencer, with experience in audience development
  • Previous experience in user-generated content acquisition for a social agency or similar industry/field preferred
  • Be a creative, dynamic and hard-working individual with an in depth understanding of the ever-changing social media industry and internet culture
  • You are a strategic & creative thinker who is able to comfortably switch between short, medium & long term planning
  • Must have a strong passion for new music, emerging artists and current popular culture
  • Strong internet research skills. Familiarity with all video/social media platforms and a strong knowledge of how to best navigate them. (TikTok, YouTube, Facebook, Instagram, Twitter, Reddit, Tumblr, etc.)
  • You have proven experience in building creative social / digital campaigns that drive engagement, discovery and audience growth across multiple platforms, particularly on TikTok
  • You have strong organizational skills with the ability to manage multiple timesensitive tasks & prioritise effectively
  • You have great communication skills with the ability to develop strong working relationships
  • English fluent (written, spoken)
  • Excellent written and oral communication skills

What Spinnin’ offers:

  • A good primary salary and attractive secondary benefits, including a pension, a hybrid work model and working from abroad for 20 days per year (‘Go Visit’)
  • An open, collaborative culture with training and development opportunities
  • Great team activities and legendary parties such as Spinnin’ Sessions during ADE
  • 24 vacation days + extra days off (the company closes between Christmas and NYE)

Please apply via this link.

Applicants will not be excluded on the grounds of sex, gender reassignment, pregnancy, maternity, race, marital status, diversity of thought, disability, age, religion, belief or sexual orientation. If you feel like any specific adjustments need to be made throughout our recruitment process, please feel free to let us know.

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bachelor's degree
3-6 years
Apply before:

The Music Recruiters
IJsbaanpad 2
1076 CV Amsterdam
+31 (0)20 845 6552

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